Selfie-Marketing – The Buchtelite

Research by UA Professor Shows How Companies Use ‘Selfie-Marketing’

By Megan Parker, Editor-in-Chief

September 8, 2019

Think twice before sharing those selfies on social media, as companies are now starting to use those self-portraits for marketing efforts. As defined by the online Merriam-Webster dictionary, a selfie is “an image that includes oneself (often with another person or as part of a group) and is taken by...

Tags: Akron News, millennials, Narcissism, Self-Concept, Self-Presentation Theory, Selfie-Marketing, Social Media Marketing

News

New Anthony J. Alexander Professional Development Center Opens on Campus

By Veronica Janosek, News & Sports

September 17, 2019

Several Universities Team Up with JCPenney For 2019 “Suit-Up” Event

By Kaitee Horstmann, Copy Editor

September 16, 2019

USG President, Vice President Working Toward Campus Sustainability, Student Wellness

By Megan Parker, Editor-in-Chief

September 16, 2019

Weather

Sports

Men’s Soccer Continues Season with Zero Wins, Fans Keep High Hopes for Team

By Veronica Janosek, News & Sports Editor

September 17, 2019

Men’s Soccer at The University of Akron is off to a rough start with zero wins out of the first five games this season. Having won the Mid-American Conference Tournament last year and appearing in the NCAA National Championship game, before Maryland pulled ahead, the men’s soccer team is known for skill and hard work.