The Buchtelite

CBA International Day connects students

April 18, 2016

To learn more about different cultures, the College of Business Administration (CBA) held its annual International Day on April 13. Hosted by the CBA Graduate Cross Cultural Committee, International...

First self-nominated Game-Changer: Callie Mack

First self-nominated Game-Changer: Callie Mack
December 2, 2015

UA recently announced its fourth Game-Changer Award recipient. Junior Callie Mack is the first self-nominated student to win the "Game-Changer" award. Mack is pursuing a major in marketing management...

UA blends biology, marketing

April 5, 2012

Written by: Pamela Kellman Where traditional methods of marketing research are subjective, The University of Akron is merging two fields and many different disciplines to give a more objective understanding...

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